The importance of efficiency is nothing new to the data center industry, but the rise of sustainability awareness is causing some businesses to view their data centers through a social responsibility lens, rather than aiming solely for efficiency. For example, the Natural Resources Defense Council released data saying U.S. data centers consumed an estimated 91 billion kilowatt-hours of electricity in 2013 – enough electricity to power all the households in New York City twice over – and are on-track to reach 140 billion kilowatt-hours by 2020. So, what can your business do to become part of the solution? Here are…
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